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MARIE-MICHÈLE
Inspire organizations to foresee the future in colors. 🔮⚡Marie-Michèle Larivée is a trend, strategy and foresight consultant based in Montreal. Full-time entrepreneurs, part-time uni lecturer, she obsesses over trends as a driver for innovation and ways to reduce overproduction.
Her gaze is turned towards the future, she analyzes the evolution of consumer behavior by translating these discoveries into strategies. With a human approach and a methodology developed with her 5+ years of experience, she helps companies put words and colors on data (qualitative research). She helps members of organizations develop their intuition and flex their futurist reflex to build a better tomorrow. |
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GOAL
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To eradicate undesirable and reduce its impact on environment by capturing the shifts in society and translating it into strategies for fashion, design, interior & architecture, beauty & wellness, entertainment, travel+leisure, mobility organisations.
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APPROACH
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With a master's degree from Polimoda, Italy and 5+ years of experience Marie-Michèle developed a human centric approach. More than a simple personality trait, the deep needs of humans are reflected in their choices. There are several warning signs announcing emerging attitudes but in the current context of immediacy and information overload, it is difficult to decipher the true from the false, and to anticipate these future opportunities without proper methodology.
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VISION
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In the near future with her help, organisations are able to anticipate the future needs of their market with ethical methodology. Instead of viewing trends as a commercial advantage organisations seek in the power to build a better future for their community.
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TALKS | COURSES | WORKSHOP | CONSULTING | RESEARCH | WRITING
Deep interest in |
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Marie-Michèle is an active member of trend & innovation research units around the world including SoonSoonSoon, Copenhagen Institute of future studies & Trendwatching (TWIN). Reporting on consumer, design, retail, innovations and trends seen in North America, more specifically in Eastern Canada. She collects her finding weekly and contribute to expert discussions providing insight that converts into reports.
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